London Borough of Sutton, GB created incentives to leave cars at home with BetterPoints pilot

London Borough of Sutton, GB BetterPoints Pilot Incentives

Complete

A six-month pilot rewarded 327 participants for walking, biking, or using scooters instead of driving. The borough worked with BetterPoints to create an app-based rewards system based on mileage and total activities. Participants turned earned rewards into vouchers for local businesses and charities. The BetterPoints pilot concluded with 28,000 trips covering 16,000 miles.

Pilot / POC Micro-Mobility Health & Human Services Mobile App

London Borough of Sutton, GB

London borough in England

United Kingdom

Newsworthy

Health app success after hundreds enrol in BetterPoints scheme | Sutton Council

Health app success after hundreds enrol in BetterPoints scheme - Health app success after hundreds enrol in BetterPoints scheme

Project Succeeded

Eighty-one percent of participants reported changes to their commutes and 55% said they would continue new practices beyond the pilot.

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